first choice holidays

First Choice, trading name of TUI UK Limited, launched their "All You Can" online campaign with the goal of showing viewers all of the various activities when booking via their services.

The activities range form A to Z, which made it appropriate to create a Vine for each letter ("A" for "Anticipation" etc.). The content was then published alphabetically on the client's Vine channel.

Client
First Choice

Campaign
All You Can

Agency
360i London